MedTech manufacturers face a unique set of challenges posed by regulatory requirements, launching new products highly competitive environments, as well as stringent pricing/profitability conditions; have all contributed to a more complex purchasing landscape. At Allturna, we appreciate that these changes are taking place more rapidly than ever, and we're experts at utilizing data, analytics, and highly targeted marketing to help overcome these obstacles.
What Your Peers Are Telling Us:
Commercial resource and budget constraints have a direct impact on goal achievement. This means sales force sizing/coverage, sample tracking in digital marketing, and adequate HCP behavioral analysis is often not funded sufficiently. Given these challenges, low cost solutions providing augmentation to commercial initiatives become a complete necessity.
Whether your firm's needs encompass a simple ad-hoc service such as reporting and insights (our HCP Insights offering) or a more robust CRM platform (our Rx Advantage solution) or a more customized engagement like building an HCP Knowledge Center (see case study), Allturna is here to help.
We've built a business by empowering clients with a clear understanding of HCP behavioral preferences according to market segment. And when a full scale solution is required, we can provide a robust CRM platform aligned with strategy. Utilizing established expertise in advanced analytics, data stewardship, and strategic insight, Allturna provides the oversight and solutions necessary to build a foundation for brand success.